A growth partner for contractors

Get More Qualified Leads. Make More Money.

We build predictable lead generation systems for electrical and HVAC contractors using high-converting websites, Google Ads, Local SEO and AI automation, so your phone rings more, your calendar stays full, and your revenue keeps growing.

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Built for contractors US · UK · AU Booked jobs, not clicks
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Conduit Growth Co.

Where a search becomes a booked job.

Who you'll work with

The people behind your growth.

When you work with Conduit, you're not handed off to an account manager. You work directly with the two people who build and run your pipeline. Here's who they are, and why they do this.

Carmen Kruger, Founder and Lead Strategist at Conduit Growth Co.
Carmen Kruger
Founder & Lead Strategist

Working with Carmen feels less like hiring an agency and more like gaining a growth partner. Before starting Conduit Growth, she spent years leading and scaling teams across operations, customer success, finance, sales operations, and revenue operations, helping businesses improve systems, solve complex problems, and deliver measurable growth.

That experience shaped how she works today. Rather than jumping straight into marketing, Carmen takes the time to understand how your business operates, the jobs you want more of, and what's stopping you from growing. Because the best marketing doesn't start with Google Ads or SEO, it starts with understanding the business behind it.

When you work with Conduit, you'll never be passed between account managers or left wondering what's happening behind the scenes. You'll have honest conversations, practical advice, and a partner who's genuinely invested in helping your business grow.

What you can expect A partner who takes the time to understand your business Experience leading teams, improving systems, and scaling growth Honest communication with direct access and no account managers
Book a call with Carmen
Daniel Louw, Lead Software Developer at Conduit Growth Co.
Daniel Louw
Lead Software Developer

Daniel is the person who loves solving problems with technology. With over 11 years of full-stack development experience, he's always exploring what's next, whether that's AI, intelligent automation, or custom software that makes businesses run smarter.

Over the past few years, he's led the implementation of AI solutions across multiple businesses, helping automate repetitive tasks, improve lead qualification, streamline workflows, and uncover opportunities that would otherwise be missed. He genuinely enjoys diving deep into emerging technology, experimenting with new AI tools, and finding practical ways they can create real value, not just follow the latest trend.

At Conduit Growth, Daniel builds the systems behind everything we do. From AI-powered lead follow-up and custom software to intelligent automations and live reporting, he creates technology that works quietly in the background so contractors can spend less time managing leads and more time growing their business.

Expertise AI implementation & business automation Custom software development & integrations AI-powered lead generation & qualification Intelligent workflows & scalable systems
The hidden cost of doing nothing

Every month you wait, a competitor books the job instead.

Most HVAC and electrical contractors aren't losing jobs to worse work. They're losing them to a website that doesn't convert, calls that go unanswered after hours, and leads that sit for a day before anyone follows up.

None of it looks like a crisis. It looks like a slightly quieter month, a little more spent on ads, a job that went to whoever called back first. Add it up over a year and it's not a slow month, it's tens of thousands of dollars that never reached your bank account.

Here's the reassuring part: it isn't a you problem. It's a systems problem, and systems can be fixed.

The good news

This is fixable, and it's more common than you think.

Almost every contractor we meet has the same three leaks: a website that doesn't convert, calls that go unanswered, and leads that never get a real follow-up. Close those, and the rest of your marketing works twice as hard. That's what one connected growth system does, it closes every leak at once instead of patching them one at a time.

Proof, not promises

Real contractors, real pipelines.

These aren't hypothetical outcomes. These are contractors who had the same leaks, closed them, and are booking more work because of it.

How we fix it

One connected growth system, not five separate services.

Website, Google Ads, Local Service Ads, SEO and AI automation don't operate in isolation, we engineer them to reinforce each other, so every part of your marketing points at the same outcome: more qualified leads and more booked jobs.

Website

Turns visitors into calls

If your site isn't answering "why should I call you and not the next guy," it's costing you jobs every day it stays live. We fix that first.

Google & Local Service Ads

Shows up when it counts

Puts you in front of homeowners the moment they're searching, ready to book, not window-shopping three quotes down.

Local SEO

Earns the free leads

Keeps you visible in the map pack and organic results, so you're not paying for every single lead that comes in.

AI Automation

Never misses a follow-up

Answers and follows up on every enquiry within minutes, day or night, so a slow response never costs you a job again.

Every piece feeds the next. That's what makes growth predictable instead of lucky.

What changes for you

Every conversation moves your business forward.

Once the leaks are closed, here's what it actually feels like to run your business.

"I finally know what's holding us back."

We help uncover the bottlenecks that are slowing your growth, from your website and follow-up process to your marketing strategy, so you know exactly where to focus next.

"We finally have a clear plan."

Every conversation ends with practical next steps. No jargon, no guesswork, just a roadmap built around your business and where you want it to go.

"I know where our next customers are coming from."

By connecting your website, SEO, Google Ads, Local Service Ads and AI automation, we build a predictable pipeline that gives you confidence in what's coming next.

"It feels like someone actually has our back."

We're proactive, honest and invested in your success. You'll always know who's working on your business and never feel like just another account.

"We're no longer losing good opportunities."

From AI follow-up to smarter lead tracking and better systems, we help make sure every enquiry has the best chance of becoming a booked job.

"We can finally grow with confidence."

When your pipeline becomes predictable, hiring, investing and planning for the future becomes much easier because growth is no longer left to chance.

Results

You've paid for the retainer before.
This time, see what it bought you.

Most contractors have worked with an agency before. They've paid the retainer, sat through the monthly calls, and watched the dashboard fill up with impressions and clicks, while the phone stayed quiet. We built Conduit to be the opposite of that.

A system, not a service

Your website, SEO, Local Service Ads, and paid campaigns don't operate as separate line items, they're engineered to work together. Each piece feeds the next, compounding your results over time.

Transparent reporting, every month

Plain-English reports on spend, leads, and revenue, no dashboards you have to decode, no metrics designed to hide underperformance. You always know exactly what your investment is producing.

Fast to launch, built to last

We move quickly without cutting corners. Most clients have campaigns live within weeks, not months, and the SEO and website foundation we build keeps producing long after the first lead comes in.

AI-forward

We use AI so nothing falls through the cracks, not so we can say "AI."

We use AI across our entire operation, from lead qualification and call analysis to campaign reporting and performance insights. That means you get faster, more accurate data on what's working, less human error in your reporting, and campaigns that adapt quicker than any traditional agency can manage. We're not experimenting with AI. It's built into how we work, every day.

AI lead qualification Automated reporting Call tracking & analysis Real-time insights

If you've been burned by agencies before, we get it. That's exactly why we work the way we do.

See if we're the right fit
The next step

Every month without a system is leads you can't get back.

In 30 minutes, we'll look at your website, your ad spend, and your follow-up process, show you exactly where the leaks are, and give you a straight answer on whether we're the right fit to fix them. No pitch deck, no pressure. If it's not a fit, we'll tell you on the call.

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Carmen Kruger, Founder of Conduit Growth Co.
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